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Flanel "Hype Era" teaser

Flanel Lifestyles dropped their "Hype Era" teaser and it's full of high quality riding that is sure to get you hyped! Full of homies, team riders, employees. Mike Harrington is a machine. Sleepless nights, countless trips, tens of thousands of miles to bring you smiles.


Hype Era (Trailer) from Flanel Lifestyles on Vimeo.

The past 6 months of our lives, spent snowboarding, traveling, eating shitty food, getting in trouble and filming this video.
Featuring Matt Miller, Charlie Hoffman,Paul Dobry, Jack Harris, Al Pal, Tyler May, Alec Ash, Adam Rottschafer, Mac Eckstrand and several others.
Brought to you by Rome Snowboards, Burton Snowboards, Flanel Lifestyles, People Skate and Snow, Oven Mittens Co and Murder Mitten

Here and Now: Howl in Detroit

Jake Kuzak, Nick Dirks, Mark Wilson and Justin Meyer have been in Detroit filming for next seasons, Videograss movie. We've been doing what we can to help them out. More photos of the mayhem can be found HERE on howl's website.

There is going to be a lot of Detroit coverage in next seasons videos and magazines!

Support the brands that support out scene!

People Milk Jug Coaches Jacket available now!

We put our classic milk jug logo on a coaches jacket! It might not seem revolutionary, but it has been a long time coming. Our coaches jackets are water and wind resistant. Soft brushed Kasha lining provides some insulation and less shocking to the nerves when slipping on a nylon jacket in cold weather. draw string at the bottom. snaps up the front. Plastisol ink for a bold graphic that will exist for years to come.

These Jackets are a regular fit, consider sizing down for a trimmer fit (unless you have long arms), but wear your regular size if you are going to layer a sweatshirt and use it riding.

Want one? buy it here

Presidents Day Sale

If you're looking for something to do this Presidents Day, stop by the shop and trade stacks of presidents for some of last seasons gear at the greatest discounts yet!
This snow season is far fro over and it is easily the best I remember in my 20 years of snowboarding. Don't cheat yourself by riding archaic gear. A lot has changed. All for the better. You can't buy the weather, so don't miss out!

All apparel: 20% off (even new 2014 arrivals)

All Beanies buy one, get one 1/2 off

2014 snowboard gear is now on discount, 20-70% off (no reason not to)


A properly tuned board is an awesome thing. don't get stuck in the flats or come up short on a rope ollie. Being the first in a group is as easy as some board maintenance.

Filmin' February 2014: A snowboard video contest

It's that time of year again! The snow is falling, you've had a few months to get your snowboarding legs back and progress. Now it's time to catch all that hard work on film and hopefully walk away with some prizes, bragging rights and smiles.

Filmin' February!

There is no better way to get your footage in front of the movers and shakers in the snowboard industry than this contest

Unlike previous years, the midwest is blanketed in snow and there is little reason not to send it with your friends and go for broke.

We will be announcing judges and prizes as they come. This year will be bigger and badder than ever, so Lace up, Strap in, and Style out!

All Edits are due by March 15th 2014.
send Youtube or Vimeo links to

Winners will be announced March 22 2014

Top 5 will be posted on our website

Check out the facebook event page here

Videograss crew in Michigan!

I have said it for years, Michigan is going to be the next "big thing" Minnesota has gotten the only spotlight in the midwest for too long. We have handrails, natural features and rad people too!
The videograss crew rolled through our neck of the woods and landed a little dispatches spot in the snowboarder Magazine.

I got to witness they teaser for Videograss' upcoming video "Mayday" and it is going to be insane. Seriously, this is snowboarding. Pure personality.

Read about it and check the pictures out on Snowboarder Mag

Ice cold beer runs at PK

Shop employees (Andrew and Alec), Snow team and advocates brave to -10 cold to bring you this edit. Thanks to Flanel and Mike Harrington for making it happen. Buy some Flanel lifestyles stuff from the shop if you want to keep seeing edits like this. I can't even begin to imagine how much Mike spends on gas a month...

Ice Cold Beer Runs from Flanel Lifestyles on Vimeo.

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