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Airblaster Outerwear has deep roots in snowboarding and, like many great brands, was born in a basement among friends with a simple mission: to share the spirit of Fun, Freedom, and Friendship. Their first creation, the Air Leash, was a symbolic accessory that reminded snowboarders and onlookers alike to STAY WILD! The leash, inspired by the early days of snowboarding, harked back to when free-spirited riders were shaking up resorts with new forms of expression and pushing the boundaries of freedom.

Back then, leashes were actually imposed by resorts as a way to control the rowdy new snowboarders — a futile attempt to “tame” the wild snowboard culture that only added fuel to its growth. As snowboarding transformed into an industry, the once easygoing, fun-centered vibe often gave way to sponsorships and a “too cool” attitude. By the early 2000s, instead of high fives on the slopes, riders exchanged indifferent looks. The sport’s roots in fun and freedom felt like they were being left behind.

Airblaster has stayed committed to preserving this original spirit. With a focus on creating high-quality, functional gear, Airblaster aims to protect you from the elements while helping you stay true to the wild heart of snowboarding. From casual apparel and versatile Ninja Suits to their exclusive Sasquatch collection, Airblaster crafts Original Fun Product that’s all about making sure that fun is front and center.

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