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Flanel Lifestyles "Efforts"

  Flanel Lifestyle's Mike Harrington has faithfully produced Michigan Snowboarding videos about as long as People has been a snowboard store. He's non-stop productive season after season. Pushing through the years where we have had tons of snow, to the seasons where it has been bone dry or rainy. Scraping together snow, like he scrapes together an edit or full length. It is the effort that makes the project and with that, he brings us his last Michigan Snowboard video. Mike is moving west on to bigger slopes and we couldn't be more stoked for him! Efforts: A Love Story from Flanel Lifestyles on Vimeo. Featuring Tye Kowalski, Dusty Miller, Tyler May, Adam Rottschafer, Jack Harris, Adam Homi, Jackie Lammert,...

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Flanel "When It Happens" teaser

The Flanel Crew was back at it again, making their newest video entitled, "When It Happens." Despite dismal snow conditions and unseasonably warm temperatures, they managed to pull it together by taking advantage of the snow, when it happened.   To make a video on a year like this takes flexibility, mental agility, and above all, a little Mike Harrington. "The weather this season in Michigan was the worst it's been in 6 or 7 years, it barely snowed. We decided to not cry about it, adapt, overcome and make a movie." When It Happens (Teaser) from Flanel Lifestyles on Vimeo. Featuring Charles Beck, Tyler May, Jackie Lammert, Matt Miller, Sam Schowalter, Lucas Patrick, Eric Starke, Dusty Miller and Brett...

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"Holly Melting" edit by John Kubiak

Mt. Holly has been good to the michigan snowboard scene and is coming into a more solid stride this season. Without a doubt, it relates to the excellent team of park groomers, builders, and riders taking care of it (a few of whom work at or ride for the shop). While old man winter really didn't cooperate with us this season, they still were in a constant state of hard work making the best park they could. Holly officially called it quits for the season, but will be back next year with something great!Check out John Kubiak's edit featuring: Trevor Newman, Nick Puffer, Brandon Ash, Scott Smith, Matt Ruhle, and Mitch Kirby shredding on the last day here this season. We're looking...

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Take Care Full Length video by Flanel Lifestyles

Our Friends at Flanel Lifestyles spent all last year filming this snowboard video "Take Care" Mike Harrington has refined his video editing and filming over the years and it shows. A solid sound track of relevant indie artists and a dark gritty aesthetic show the point of view of midwest winters perfectly.   TAKE CARE (Full Video) from Flanel Lifestyles on Vimeo. Sleepless nights, long drives, endless spot searches, set up's and tear downs. Tons of work goes into every video he makes and they are more than worthy of a watch.   featuring our dudes: Jack Harris and Matt Ruhle and our friends: Charlie Hoffman, Trevor Newman, Eric Starke, Matt Miller, Dan Pandzic, Mac Eckstrand, Dusty Miller and Tyler May. You...

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Baby Teaser

Dominic Palarchio (Filmin' February 2015 winner), Addison Beeker, and Brandon Ash (Daggers event winner) are combining efforts to drop a full length snowboard video called, "Baby" slated to be finished in 2016. Baby teaser from Dominic Palarchio on Vimeo. While a human baby takes only 9 months, something this good is just going to have to gestate a bit longer. I promise, it will be worth the wait. Featuring everyone who works at the shop and many of Michigan's finest, I have no doubt this baby will be one for the record books.

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