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Adidas Snowboarding has arrived

Last year when word got out that Adidas was going to get into snowboarding, It was met with both enthusiasm and skepticism. Another sporting goods giant entering into the boot market? buying up a team of the best riders... Even at SIA, we only got to see rough prototypes of the boots. So what made me want to put the 3 stripes on our snowboard boot wall? Adidas has always made a high quality product. With most shoe brands I can always point to a miss here and there. A corner being cut that shouldn't have been. Adidas never does that. The products that they put out are of the highest quality using the best materials. This is apparent in...

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